CONDOMINIO is a new showroom designed and curated by Finemateria for Kristalia's headquarters. The project focused on the realization of a thematic exhibition environment in which the entire product catalogue has become the protagonist of a path both physical and narrative. Finemateria created an environmental language that is also transferred to the pages of the new company catalogue.
“The Condominio”, with entrances, concierges, lifts and flats, is a living place where personal and collective dimensions coexist, which makes it the fitting setting to demonstrate the complete furnishing flexibility of Krsitalia’s product range. The project has led to a radical interior renovation of an industrial building covering 500 square meters through the implementation of architectural volumes made of varnished wood each one with different layout and color. The result is a group of scenographic boxes whose openings offer theatrical views, orienting the visitor along their way during the visit, and which are suitable as spontaneous photographic sets. Within them there are ready-to-shop selections from Kristalia products displayed with a set design curated by the studio and the use of a parallel-pattern curtain system to replace the ceiling allows for the use of the lighting system already installed.
